By day, I work for Denison Consulting, the world's premier corporate culture and leadership development firm. We operate in 50 countries with clients ranging from Fortune 500 companies to small non-profits.
To help our clients rise to the century's greatest challenge, I coordinated the creation of a new Digital Culture & Transformation practice area. This work pulled together the efforts of several departments to articulate a unified set of software products and consulting services. This practice helps leaders understand the degree to which their employees are ready to execute a digital strategy that creates high-quality customer experiences, innovative products, and the infrastructure to support the business.
This initiative included a robust marketing strategy – complete with multi-media resources, traditional collateral, webpages, novel webinars, email and social campaigns, and original research articles.
